Exhibitors' calendar of preparations

 

Dear Exhibitors,

Please find below a sample calendar, which may be a good preparation agenda for the trade fair.

6 months before the fair

  • determine the objectives that you want to achieve by participating in the trade fair
  • decide about the form of participation (an individual stand or together with a chamber, association, producer group, professional organization, etc.)
  • define the size of the stand, type of construction (standard or self-arranged), the location
  • apply for participation in the trade fair
  • remember to send your company data to the catalogue

Note!
Study carefully the forms: pay attention to deadlines, terms of participation, specific provisions, charges and regulations of the fair

At registration the deposit should be paid. It is the condition of acceptance.

3 months before the fair

  • plan the idea of the stand (design, architecture, equipment, exhibits)
  • order the stand construction
  • specify the media you want to use in the advertising campaign
  • prepare promotional materials
  • book the accommodation
  • prepare the list of guest and customers you will invite
  • inform the organiser about conference rooms' requirements

Note!
Stands' department of Międzynarodowe Targi Poznańskie also designs and builds individual stands.


2 months before the fair

  • select and prepare appropriate stand's service
  • implement promotional campaign related to your participation in the trade fair
  • order the transportation of the exhibits
  • inform us about your novelties you plan to exhibit at the trade fair
  • take into consideration the use of Press Service of Exhibitors

A month before the fair

  • determine the dates of meetings with clients
  • send invitations to your customers
  • you will receive guides for visitors, which you can send to your customers
  • complete the necessary promotional materials
  • confirm hotel booking

A week before the fair

  • remind by phone to invited guests and customers
  • confirm or determine the timing of your meetings
  • check out your stand's construction building


See you at the fair!

 

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